Why Use Vinyl Advertising On Cars?

There are a number of companies that use vehicle branding to promote their company successfully. Red Bull, for example, use unique car designs for PR campaigns and to generate product awareness.


Research from 3M has shown that vehicle advertising is extremely effective at gaining large number of impressions at a very low cost. The evidence suggests the CPM (Cost per Thousand) figure to be around £0.40 for vehicle adverts, with radio CPM around £5.00 and newspaper CPM estimated at £12. As you can see, wraps offer a highly effective and cost-efficient method of creating brand awareness.

If this has not convinced you enough to get in touch, maybe these statistics will help...

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